Here at EBS Marketing, we can’t get enough of Google Analytics. We don’t see how any webmaster can function without it. Not only is the free tool a great source of insightful information about your website, but it’s a vital part of any marketing campaign.
But now, two years since the Analytics app was released for Android, Apple users are finally able to join the party, as Google have unveiled an app for iOS.
Released last week on the 17th of July 2014, Google Analytics for iOS is a one-stop-shop for all your website data on the go, and it’s not to be missed. Equipped with Google’s sleek design and detailed range of analytical tools, which include information about page views, referrals, audience info, conversions, acquisition and more, the new iPhone app is a great step forward for Apple users everywhere.
Google Analytics’ clean and easy-to-use tools are perfectly optimised for the iPhone, with a similar interface to that of the desktop version. The sidebar column of categories is still present, and the different options can be selected and navigated with absolute ease, resulting in one well-produced app.
Google commented on the release of the iPhone app via the Google Analytics G+ page saying:
“At Google, we want to build tools that help you stay connected no matter where you are. Whether you’re in the boardroom, at a live event, or even a day at the beach: having access to Analytics at your fingertips is important. That’s why we previously launched an Android app for Google Analytics (http://goo.gl/Aw3Nrq) that we’re excited has been downloaded by more than 1 million users to date. We’ve been listening to your feedback and hear you loud and clear: you want an iPhone version too. So we are pleased to announce the launch of a Google Analytics app for iOS.”
Now we’ve downloaded the app, we can’t wait to see how it performs over the next few months. But don’t take our word for it, head over to the app store now and download it for yourself for FREE.
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